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Data and integration capabilities

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Learn how Experience Builder connects to external systems and supports common integration scenarios for building dynamic, data-driven experiences.

Experience Builder can connect to a variety of external systems and services, including:

  • APIs
  • Analytics tools
  • Content management systems

These integrations make it possible to build dynamic experiences that respond to user actions and business data.

Common scenarios include:

  • Subscription management
  • Registration journeys
  • Payment flows
  • Customer portals
  • Personalized content delivery